Industry: Retail Marketing
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What Do People Do With Branded Merchandise? And Why?
Discover why 96.1% of consumers keep branded merchandise and the factors driving continued use.
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How Crown Royal and Juicy Couture Turned Brand Signatures Into Merchandise
Crown Royal and Juicy Couture turned their signature brand elements into a nostalgic merchandise collection. See how the unexpected collaboration brings two recognizable identities together through creative design and cultural relevance.
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This Minor League Baseball Team Creates Local Pride Through Its Merch
See how the Triple-A IronPigs use co-branded merchandise to turn Lehigh Valley pride into something fans want to wear.
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How Merch Turns Brand Affinity Into Community Belonging
Watch how team colors, apparel and everyday branded merchandise can turn shared identity into visible connection, community and belonging.