Topic: Experiential Marketing
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Coors Light
See how Coors Light used a branded face roller to generate 672 million impressions and 99% positive sentiment during its 2025 Super Bowl campaign.
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Nolan Ryan’s Bloody Jersey and the Power of Sports Merch
A replica jersey tied to one of baseball’s most iconic moments shows how branded merchandise can turn memory, identity and participation into a more valuable fan experience.
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Alteryx
See how Alteryx used branded barbecue kits, pre-event engagement and a virtual grilling session to drive 830% ROI and pipeline.
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American Athletic Conference
See how the American Athletic Conference used a curated gifting suite to recognize 432 basketball athletes and achieve a 95% redemption rate.
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Black Swamp Classic
See how an event branding program helped the Black Swamp Classic create a cohesive 25th anniversary experience and raise $300K+ for youth programs.