Topic: Merch Planning
-
How Merch Agencies Turn Products Into Brand Experiences
Step inside the industry’s largest trade show to see how expert merch partners turn endless product possibilities into meaningful brand connections.
-
Super Bowl Ads Create Moments; Branded Merchandise Helps Them Last
When merch is planned as part of the campaign mix, it can turn short-lived attention into participation, memory and continued brand presence. Here’s how.