Topic: Retail Programs
-
How Crown Royal and Juicy Couture Turned Brand Signatures Into Merchandise
Crown Royal and Juicy Couture turned their signature brand elements into a nostalgic merchandise collection. See how the unexpected collaboration brings two recognizable identities together through creative design and cultural relevance.
-
How An HBCU Turned Branded Merchandise Into Community-Building Strategy
By aligning merchandise with identity, participation and brand storytelling, Prairie View A&M transformed a bookstore category into a strategic extension of campus culture.
-
Branded Merchandise’s Top 5 Categories: What People Keep
This simple download shows the types of branded merchandise most commonly used, and how they resonate.